Privacy Policy
Effective Date: February 25, 2026
Rescue Essentials (“Rescue Essentials,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website, make a purchase, or interact with us.
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Information We Collect
We may collect the following categories of personal information:
Information You Provide to Us
1. Name
2. Billing and shipping address
3. Email address
4. Phone number (including mobile phone number)
5. Payment information (processed securely through our payment processors)
6. Account login credentials (if applicable)
7. Marketing preferences and communication consent records
Information Collected Automatically
1. IP address
2. Browser type and device information
3. Website usage data
4. Cookies and similar tracking technologies
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How We Use Your Information
We use your personal information to:
1. Process and fulfill orders
2. Communicate with you about orders, shipping, and customer service inquiries
3. Provide account-related notifications
4. Improve our website, products, and services
5. Send marketing, promotional, or informational emails if you have opted in
6. Send SMS/text messages for order updates and marketing if you have opted in
We do not sell or rent your personal information.
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Email Communications
If you opt in to receive marketing emails, we may send you promotional content, product announcements, special offers, and other information related to Rescue Essentials.
You may opt out of marketing emails at any time by clicking the “unsubscribe” link in any marketing email or by contacting us directly.
We maintain records of email marketing consent in accordance with applicable laws.
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SMS/Text Message Communications
If you provide your mobile phone number and expressly opt in, you consent to receive SMS/text messages from Rescue Essentials, which may include:
1. Order confirmations and shipping updates
2. Customer service notifications
3. Marketing and promotional messages
Consent to receive SMS messages is not a condition of purchase.
Message Terms
1. Message frequency may vary.
2. Message and data rates may apply depending on your mobile carrier and service plan.
3. Carriers are not liable for delayed or undelivered messages.
Opt-Out Instructions
You may opt out of SMS marketing messages at any time by replying:
STOP to cancel
HELP for assistance
After you send STOP, you will receive a confirmation message and will no longer receive marketing texts unless you opt in again.
We retain records of SMS consent, including the date, time, method of opt-in, and phone number provided, as required by applicable law.
We do not sell, rent, or share mobile phone numbers or SMS consent data with third parties for their marketing purposes.
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Service Providers
We may share personal information with trusted third-party service providers who perform services on our behalf, including:
1. Payment processing
2. Order fulfillment and shipping
3. Website hosting and analytics
4. Email and SMS communication services
We use Klaviyo to manage and store customer information related to email and SMS campaigns. Klaviyo processes personal data on our behalf in accordance with contractual confidentiality obligations and applicable data protection laws.
These service providers are authorized to use your information only as necessary to provide services to us.
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Data Retention
We retain personal information for as long as necessary to:
1. Fulfill orders and provide services
2. Maintain required business and financial records
3. Comply with legal obligations
4. Maintain communication consent records
5. Resolve disputes and enforce agreements
If requested, we will take reasonable steps to securely delete or anonymize it.
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Cookies and Tracking Technologies
We use cookies and similar technologies to:
1. Enable website functionality
2. Analyze website traffic and usage
3. Improve user experience
4. Support marketing and advertising efforts
You may adjust your browser settings to refuse cookies; however, some features of the site may not function properly.
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Data Security
We implement administrative, technical, and physical safeguards designed to protect your personal information. While we strive to use commercially reasonable means to protect your information, no method of transmission over the Internet or electronic storage is completely secure.
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Your Privacy Rights
Depending on your state of residence, you may have certain rights regarding your personal information, including:
1. The right to access personal information we hold about you
2. The right to request correction or deletion
3. The right to opt out of marketing communications
To exercise your rights, please contact us using the information below.
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Children’s Privacy
Our website is not directed to children under 13 years of age, and we do not knowingly collect personal information from children.
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Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date.
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Contact Us
If you have questions about this Privacy Policy or our privacy practices, please contact us at:
Rescue Essentials
3811 International Blvd
STE 100
Leland, NC 28451
info@rescue-essentials.com
910-830-0286